Our mind is the most mysterious and powerful force we encounter in our lifetime.

We mostly use our mind in limited ways and assume that is as good as it gets. Or we struggle to transcend its limiting traps and unlock its limitless potential.

Vitamita was founded in 2012 to change that. Vita means “life” in Latin and amita means “without limits” in Sanskrit. Vitamita envisions a world where every mind feels free of inner limits to reach for its highest potential.

Over the last decade, we have studied and distilled timeless, universal insights on the mind into a simple, practical concept that anyone can apply to master their mind. This work is now presented in a new book, United Mind: Rethinking How We Lead Our Lives, Work Together, and Change Our World (published January 2022).

The book is about how knowing our mind leads us to gain inner wisdom and peace, live with greater clarity and purpose, and access deeper creativity, resilience, and joy.

Learn more below:


Learn about Vitamita's founder and author of United Mind and Enduring Edge


Learn about United Mind and Enduring Edge


Learn about Amita's talks, keynotes, and workshops

Mind Quiz

Learn about your mind by taking the Mind Quiz

Amita is one of those courageous pioneers that we talk about when we think about how to envision a better future. Someone who has applied her passion and purpose in incredibly creative ways, someone who is searching for true societal impact, and has found a way to translate that in words—written and verbal… into new frameworks for understanding how we can lead and create.

Sarah DickinsonCo-Founder, THNK School of Creative Leadership, Vancouver